top of page
Brilliant-Logo-Animated.gif

Why Skin Cancer Awareness Could Save Your Life

Updated: Aug 2

✦ At Brilliant-Online, we believe in sharing stories that matter. Stories that have the power to inform, connect and, sometimes, save lives.


You may have read our earlier feature, Confronting the C-Word. In it, we touched on the emotional, physical and personal toll of cancer. Today, we continue that conversation with a spotlight on one of the most preventable, and yet most common, types of cancer in Australia: skin cancer.

Around two in three Australians will be diagnosed with skin cancer by the time they are 70 | Brilliant Online Digital PR Australia Singapore UK Europe
Around two in three Australians will be diagnosed with skin cancer by the time they are 70.

Why Australians Need to Be Extra Vigilant

Australia has one of the highest rates of skin cancer in the world. In fact, around two in three Australians will be diagnosed with skin cancer by the time they are 70. Our beautiful sunny climate, combined with outdoor lifestyles, means we are exposed to more ultraviolet (UV) radiation than most populations globally.


This exposure, while often invisible and painless in the moment, can cause permanent damage to the skin, leading to melanoma and other skin cancers. The risk increases with every sunburn, every unprotected beach day, and every year that passes without regular skin checks.


Understanding the Risks of Developing Skin Cancer

According to DNA Weekly, there are several factors that heighten the risk of developing skin cancer:


  • Prolonged sun exposure, especially during peak UV hours

  • Fair skin or light-coloured eyes, which have less melanin for natural protection

  • A history of sunburns, particularly in childhood

  • Family or personal history of skin cancer

  • The presence of moles or unusual skin lesions

  • Use of tanning beds – these are especially harmful and should be avoided entirely


It’s important to remember that skin cancer doesn’t discriminate. It can affect people of all skin tones and ages, even those who consider themselves healthy and active.
Simple steps to protect you from the sun | Brilliant Online Digital PR Australia Singapore UK Europe

Simple Steps to Protect Your Skin

Fortunately, there are easy, practical habits we can all adopt to reduce our risk:


  1. Wear sunscreen daily, even on cloudy days. Look for broad-spectrum protection with SPF 30 or higher.

  2. Reapply sunscreen every two hours if you are outdoors, and immediately after swimming or sweating.

  3. Seek shade, especially between 10am and 4pm when UV radiation is at its strongest.

  4. Wear protective clothing such as long sleeves, wide-brimmed hats and sunglasses with UV protection.

  5. Avoid tanning beds altogether. They’re not a safe alternative to sun exposure.


These small actions, practiced regularly, can make a significant difference.


Early Detection: What to Look For

Skin cancer can often be spotted early—if you know what to look for. Be aware of any new or changing moles, freckles or spots. The “ABCDE” rule is a helpful guide:


  • Asymmetry – one half doesn’t match the other

  • Border – edges are irregular or blurred

  • Colour – varied shades of brown, black, red or white

  • Diameter – larger than 6mm

  • Evolving – changes in size, shape or colour


If you notice anything unusual, don’t wait. See a GP or dermatologist. Early detection is key to treating skin cancer effectively and with minimal intervention.


Skin biopsy | Photo: Wix | Brilliant Online Digital PR Australia Singapore UK

A Shared Responsibility

Raising awareness is not just for those at risk, it’s for all of us. A gentle reminder to a friend or loved one to wear sunscreen or book a skin check might be the nudge that saves a life.


At Brilliant-Online, we champion stories that empower and inform. Skin cancer doesn’t have to be a life-altering diagnosis if we stay vigilant, care for our skin and support one another through awareness and action.


Because sometimes, a little awareness is all it takes.


Discover the Magic of Digital PR with Brilliant-Online

Welcome to Brilliant-Online, where your stories take centre stage and your brand shines in the spotlight! We’ve transformed into a cutting-edge digital PR powerhouse, designed to help businesses like yours amplify your message and captivate audiences across the globe.


Here’s what makes Brilliant-Online extraordinary:

✨ Storytelling that Sells: Share your business journey with the world through authentic, creative narratives that inspire trust and build connections.

✨ Tailored Digital PR Strategies: We craft campaigns that resonate with your audience and generate buzz where it matters most.

✨ Maximum Exposure: Tap into a network of blogs, social media, and online search features to boost your brand visibility.

✨ Engaging Content Creation: From videos to articles, we produce content that informs, entertains, and converts.

✨ Trackable Success: With detailed performance analytics, you’ll see the impact of your campaign every step of the way.


We’re here for progressive individuals and forward-thinking businesses ready to embrace the digital era and make a lasting impact.

💡 Let’s create something brilliant together. Visit Brilliant-Online to learn more about how we can elevate your brand!

✦ For all enquiries about advertising with Brilliant-Online, please email us.




Subscribe to Brilliant Stories

bottom of page