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Writer's pictureYann Tyng Kooi

Hopping into the Year of the Rabbit 2023!

Updated: Jan 13, 2023

✦ 2023 is the Year of the Water Rabbit and it lasts from January 22nd to February 9th. Predictions say this is going to be a year of HOPE!



The Rabbit is a symbol of longevity, peace and prosperity. This is certainly happy news for everyone as we prepare to say goodbye to Mr. Tiger and welcome Mr. Rabbit with hopefully, a much kinder year for all.


Hello Mr. Rabbit!


The 12 animals in the Chinese Zodiac run in this order: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig. Each animal has its own unique characteristics and these affect how each year will pan out for us.


2023 is the Year of the Water Rabbit | The 12 animal signs | Brilliant Online

Of all the twelve animals in the Chinese zodiac, the rabbit is probably the gentlest and mildest. The coming Year of the Rabbit brings with it a more 'yin' energy which is seen as the passive principle of the universe, something more relaxed, fluid, quiet and contemplative.


2022 has brought its share of tough periods for many, so 2023's quiet energy is a much needed one to balance up. It is a time to rest and nurture so we can gather good energy to keep going. It's all about being sustainable. But before you start to tunnel under your blankets, wait - the Year of the Rabbit does not mean we all start to hibernate!


Yes, the rabbit is a tame animal, but it is also very well-known for being quick and clever - just think Bugs Bunny! Shrewd, fast and incredibly creative in getting out of trouble! From the screen to real life, rabbits are actually really good at adapting to their environment. They are extremely alert to danger and can move quickly. They will also signal to other rabbits by thumping their hind legs so they can escape. Rabbits also have nearly 360° panoramic vision, which allows them to scan the landscape for predators. Heck, they can even see everything behind them!

We would love to have a panoramic 360° vision for our businesses as well! The Year of the Rabbit is a good time to expand your outreach and extend your engagement.




So what can we expect in the Year of the Rabbit 2023?


Balance, calm, confidence and ease.

COVID-19 and The Great Resignation have pushed many companies and businesses to rethink their concept of work-life balance and prioritising mental health. Flexibility with working hours and choosing remote or on-site working, providing employees with additional wellbeing benefits mean people are seeking to find a better balance. Work is not everything.


People are starting to think about jumping off the hamster wheel and choosing a different lifestyle. These are conscientious choices people are making, and not an act of impulsive rebellion. It's about making a confident choice to bring about balance, calm and ease. People are more aware of priorities and focusing on their goals.



Some questions to ponder (remember to keep it simple and manageable, the Rabbit says so!):

  1. How can you bring more gentle balance into your life?

  2. What is one little thing you can do to boost your wellbeing?

  3. What is one simple goal you would like to set for your business?

Wellbeing and mental health | Brilliant-Online

Love, companionship and sociability.

If any of you has had a pet rabbit before you'll know they are really lovely, affectionate creatures. They are social animals and live together in the wild. If you are planning to get a pet rabbit, make sure you get two as they need friends! Given the social nature of rabbits, this is the year to invest more time and effort to build up your networking, professional or social. This can invite in new relationships and small businesses know how important this is to help them grow as a community. Remember how rabbits warn each other when danger is near? That's what this Rabbit Year 2023 is going to be about - growing together as a community and supporting each other to create thriving businesses.




Rabbits like to cuddle so for the lovebirds out there and those who are seeking a partner, the Rabbit could well bring you a lovely companion. It is a time to strengthen bonds with loved ones, and build on the relationship with family and friends.


Some food for thought:

  1. What networking event can you join in the coming months to expand your connections?

  2. What is one thing you can do to support your local businesses?

  3. Which relationship would you most like to nurture right now? Ask them out for a coffee!



What's your animal sign? The 12 Chinese Zodiac Animals


Find out which is your Chinese zodiac sign here! Are you the lucky Rabbit this year?

The 12 Chinese Zodiac Animals as featured in Brilliant-Online
The 12 Chinese Zodiac Animals

Rat 1924, 1936, 1948, 1960, 1972, 1984, 1996, 2008, 2020

Quick-witted, resourceful, versatile, kind


Ox 1925, 1937, 1949, 1961, 1973, 1985, 1997, 2009, 2021

Diligent, dependable, strong, determined


Tiger 1926, 1938, 1950, 1962, 1974, 1986, 1998, 2010, 2022

Brave, confident, competitive


Rabbit 1927, 1939, 1951, 1963, 1975, 1987, 1999, 2011, 2023

Quiet, elegant, kind, responsible


Dragon 1928, 1940, 1952, 1964, 1976, 1988, 2000, 2012, 2024

Confident, intelligent, enthusiastic


Snake 1929, 1941, 1953, 1965, 1977, 1989, 2001, 2013, 2025

Enigmatic, intelligent, wise


Horse 1930, 1942, 1954, 1966, 1978, 1990, 2002, 2014, 2026

Animated, active, energetic


Goat 1931, 1943, 1955, 1967, 1979, 1991, 2003, 2015, 2027

Calm, gentle, sympathetic


Monkey 1932, 1944, 1956, 1968, 1980, 1992, 2004, 2016, 2028

Sharp, smart, curiosity


Rooster 1933, 1945, 1957, 1969, 1981, 1993, 2005, 2017, 2029

Observant, hardworking, courageous


Dog 1934, 1946, 1958, 1970, 1982, 1994, 2006, 2018, 2030

Lovely, honest, prudent


Pig 1935, 1947, 1959, 1971, 1983, 1995, 2007, 2019, 2031

Compassionate, generous, diligent



Celebrate our Brilliant Birthday too!


And, to add on to the good news, Brilliant-Online is celebrating our second year anniversary next month! We would like to invite our business and community partners, columnists and any interested business owners/managers to join us on the 21st January for a fun, leisurely afternoon cruise on the Hastings River aboard the Port AdVenture Cruises Rhythmboat.

This is the perfect time to welcome in the Year of the Rabbit, so do come in an Oriental theme to our party as part of our Lunar New Year celebrations! Numbers are limited, so RSVP today!

You're welcome to join us for Brilliant's 2nd Birthday

We are looking forward to a Brilliant Bunny Year for 2023! Let's hop, hop, hop together into a year of steady confidence in our businesses and beautiful relationships all around!


CONTACT BRILLIANT-ONLINE


a/ P.O. Box 9339, Port Macquarie, NSW 2444


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