Updated: Feb 8, 2022
✦ Avery Dennison vehicle wrap solutions transform a supercar into a head-turning vehicle.
On a global stage open to professional vehicle wrap installers from more than 40 countries worldwide, “Faure Le Page” Lamborghini Huracan project by Grafico Group emerged as the Asia Pacific Continental Winner of Avery Dennison’s prestigious global “Wrap Like A King” 2021 Competition.
“Congratulations to the team at Grafico on their well-deserved success!” said Jordan Leach, Business Director, Graphics Solutions, Australia/New Zealand (ANZ) and Southeast Asia (ASEAN), Avery Dennison. “The international panel of judges for this year’s Wrap Like A King were unanimous in their vote for Grafico’s ‘Faure Le Page’ Lamborghini Huracan project, giving it high scores for visual transformation, production quality, skill of installation, stunning street appeal, and creative design.”
“We are ecstatic!” exclaimed Damian Corney, Founder and Creative Director of the Melbourne-based design, print, and signage expert Grafico Group.
“This win, amidst the ongoing pandemic, is especially rewarding considering the time and circumstances behind the project. Our design, production, and installation team members used Avery Dennison vehicle wrap solutions to transform a supercar into a head-turning vehicle that proudly reflects the House of Fauré Le Page brand qualities.”
For its win, Grafico will receive a prize pack worth over $3,000 including a Continent Winner Trophy, Wrap Like A King swag, gift vouchers, a Vlog kit, banner stand display, and Avery Dennison social media exposure.
In addition, a charity selected by Grafico will receive a $1,000 donation in their name. Grafico has nominated Charity Drive Days, a Registered Charity Association run by car enthusiasts that want to make a difference by raising funds for people in need.
“Grafico has been working with Charity Drive Days for many years now,” explained Damian. “We have been involved with many of the charity’s events over the years and together, we have helped raise millions of dollars for worthy causes such as those providing daily support for children and families living with cancer.”
“In these pandemic times, I know that the charity will be very grateful for this donation, and we are happy to have made this happen with our win as the Asia Pacific Continental Wrap King for 2021.”
Damian’s team used the Avery Dennison MPI 1105 Easy Apply RS Cast Digital film; a premium high-gloss cast film with superior 3D conformability, stunning printability, and maximum durability for complex surfaces with curves and recesses, for a smooth, seamless application of the Fauré Le Page design onto the aerodynamic curves of the Lamborghini. The team added Avery Dennison 1480Z Matte, a matte clear conformable cast overlaminate, over the wrap for maximum UV and weathering protection for the printed graphics.
The Wrap Like A King 2021 Competition officially ran from September 1 to October 31, and the winners finalised in November 2021. The three final Continental winners of Wrap Like A King 2021 were “Faure Le Page” Lamborghini Huracan project by Grafico Group for the Asia Pacific Region, “The Goddess – La Dea” project by Wraproad for Europe, and “ColossXL” project by Colossal Motorsports for America.
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