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Avery Dennison Opens New Training and Innovation Centre in Brisbane

✦ Avery Dennison Graphics Solutions has officially opened its new Training and Innovation Centre in Berrinba, Queensland, for graphics solutions professionals to learn new skills, explore cutting-edge technologies, and access state-of-the-art facilities as they bring their creativity to life. This is the first such centre for the company in the Asia Pacific region.

“As an innovator, Avery Dennison looks forward to accelerating deeper collaborations with customers by offering them access to the same facilities and resources that we use with one of Australia’s finest racing teams, empowering them to develop their skills and push the boundaries of what is possible,” said Jordan Leach, Business Director, Graphics Solutions, Australia and New Zealand and ASEAN, Avery Dennison.

Avery Dennison celebrates the ribbon cutting of its new training and innovation centre | Brilliant-Online Magazine
Avery Dennison celebrates the official opening of its new training and innovation centre
“We believe that by investing in the next generation of graphics solutions professionals, we can continue to inspire, innovate, and contribute to the industry we love.”

The new Avery Dennison Training and Innovation Centre has two wet and two dry vehicle wrapping bays and a fully operational imaging room with printers and a laminating system, all within a 300 sqm environment. Its 150 sqm main floor space easily accommodates four large vehicles with ample space for trainers and trainees to work on the vehicles.

Located close to Red Bull Ampol Racing headquarters, this centre has services designed to help graphics solutions industry professionals in the production and installation of Avery Dennison products across key segments such as auto aftermarket, architectural, window films, and corporate branding. This centre also supports the ongoing development of the company’s highly valued technical services team across more than 10 markets in the region.

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products and solutions, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at

A segment of the Avery Dennison Label and Graphic Materials Group, Avery Dennison Graphics Solutions provides imaging materials and service solutions for fleet, architecture and transportation markets. For more information, visit

Avery Dennison® is a registered trademark of Avery Dennison Corporation. All other Avery Dennison brands, product names, antenna designs, and codes or service programs are trademarks of Avery Dennison Corporation. Certain third-party trademarks and trade names used herein are the property of their respective owners.

About Triple Eight Race Engineering

Triple Eight Race Engineering marks its 20th anniversary season in the Supercars Championship in 2023 off the back of one of its greatest years. The team swept all of the championship’s major silverware in 2022: Shane van Gisbergen romped to the Drivers Championship and Bathurst 1000 with Garth Tander, while Triple Eight won the Teams Championship aided by rapid rookie Broc Feeney. The team also won the 2022 Super2 Championship with young-gun Declan Fraser. An offshoot of a title-winning British Touring Car Championship team of the same name, Triple Eight’s record is unmatched in the championship’s modern era. The team have amassed 10 Drivers Championship victories, along with 11 Teams Championships and nine Bathurst 1000 wins.

Learn about Avery Dennison:


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