✦ Sydney, prepare your taste buds! Kokoro Mazesoba , Japan’s award-winning noodle sensation, has officially opened its very first Australian outlet! Known across Japan and parts of Asia for its soul-warming, sauce-coated noodles, this Tokyo-born culinary gem is bringing its signature Mazesoba to the heart of Sydney, and locals are already lining up for a taste of the real deal. The Ultimate Kokoro Mazesoba Experience is finally here in Australia What is Mazesoba? In Japanese, "mazeru" means to mix , and "soba" refers to noodles . So, Mazesoba is essentially "mixed noodles" , but trust us, it’s so much more than that. Think thick, springy wheat noodles smothered in a rich, umami sauce, topped with premium ingredients like slow-cooked chashu pork, soft-boiled egg, garlic, nori, and scallions. It’s a full sensory experience, ending with a satisfying scoop of fluffy rice to soak up every last drop of the magic sauce. This isn’t soup. This isn’t ramen. This is Mazesoba. And it's a whole new obsession. Mouthwatering Mazesoba Japan’s Beloved Noodle Star Founded by Chef Takuma Ishikawa, Kokoro Mazesoba has become a culinary icon in Japan. From humble beginnings to over 60 stores across Japan, Singapore, Canada, and Hong Kong, the brand has earned countless accolades, including being crowned Japan’s Best Mazesoba  multiple times. The Kokoro Tokyo Mazesoba Australia Franchise is owned by Nixon Alex who also owns the successful Mensho Tokyo Australia. Kokoro Mazesoba at Shop 3, 225 George Street, THE ROCKS, NSW 2000 Each dish is a handcrafted experience, made with fresh ramen-style noodles and a proprietary sauce blend that's been perfected over the years. The noodles are made in-house daily, the sauces slow-cooked for hours, and every bowl is served with heart, soul, and a touch of spice. Sydney’s New Favourite After-Work Spot And now, it’s Sydney’s turn. Located conveniently near the CBD, Kokoro Mazesoba Sydney  is not just for lunch lovers. From 5pm to 7pm, it's happy hour with 50% off all drinks , perfect for the post-office crowd. Grab your mates and wind down with a cold glass of Japanese beer, refreshing Kirin Hyoketsu, or a smooth shot of sake while you dig into your noodles. This is where the art of Japanese comfort food meets Sydney’s urban energy, and you’re invited to be part of the launch buzz. Foodie Tip: Finish off your Mazesoba with a scoop of rice to soak up the remaining sauce in the bowl! Japan’s Best is Now in Australia Whether you’re a noodle fanatic, a foodie chasing the next big thing, or simply someone who appreciates bold flavours and authentic Japanese cuisine, Kokoro Mazesoba is Sydney’s unmissable new taste destination. Get slurping, Sydney. You’ve never had noodles like this before. Follow them on Facebook Kokoro Tokyo Mazesoba Australia ❋ Spoilt for choice at Kokoro Mazesoba. One visit is not enough! Discover the Magic of Digital PR with Brilliant-Online Welcome to Brilliant-Online, where your stories take centre stage and your brand shines in the spotlight! We’ve transformed into a cutting-edge digital PR powerhouse, designed to help businesses like yours amplify your message and captivate audiences across the globe. Here’s what makes Brilliant-Online extraordinary: ✨ Storytelling that Sells: Share your business journey with the world through authentic, creative narratives that inspire trust and build connections. ✨ Tailored Digital PR Strategies: We craft campaigns that resonate with your audience and generate buzz where it matters most. ✨ Maximum Exposure: Tap into a network of blogs, social media, and online search features to boost your brand visibility. ✨ Engaging Content Creation: From videos to articles, we produce content that informs, entertains, and converts. ✨ Trackable Success: With detailed performance analytics, you’ll see the impact of your campaign every step of the way. We’re here for progressive individuals and forward-thinking businesses ready to embrace the digital era and make a lasting impact. 💡 Let’s create something brilliant together. Visit Brilliant-Online to learn more about how we can elevate your brand! ✦ For all enquiries about advertising with Brilliant-Online, please email us .

✦ Tokyo, Japan – Friday, December 12, 2025 | In a distinguished celebration of Japan’s dynamic ramen and mazesoba culture, Menya Kokoro from Ota, Tokyo, has secured the Mazesoba Grand Award at the Takumen Ramen Awards 2025. The ceremony, hosted by Gourmet X Corporation, the operator of Japan’s leading ramen delivery and e-commerce platform takumen.com 宅麺.com , took place on Thursday, December 11, 2025, drawing top chefs, critics and culinary innovators from across the nation. The Takumen Ramen Awards, now in its second year following the merger of Japan’s premier ramen accolades, highlight excellence across ramen, tsukemen and mazesoba categories. The awards are determined both by industry professionals and by performance metrics on takumen.com 宅麺.com , which has delivered over 5 million servings of authentic restaurant-grade ramen to homes nationwide. Japanese Chef & CEO Takuma Ishikawa (middle) receiving the Mazesoba Grand Award. Menya Kokoro’s “Classic Mazesoba” earned the Mazesoba Grand Award for its bold and deeply satisfying interpretation of Taiwan Mazesoba, a dish that has roots in Nagoya but has rapidly captivated a national following. The award-winning bowl features ultra-thick, chewy noodles artfully blended with Menya Kokoro’s signature Taiwan mince — a spicy, aromatic mix of ground meat infused with chili peppers and garlic, delivering a rich umami punch that has won both critical acclaim and consumer devotion. Ultra-thick, chewy noodles artfully blended with Menya Kokoro’s signature Taiwan mince. Menya Kokoro has been a frequent standout in the mazesoba category of ramen competitions, but this year’s Grand Award marks a pinnacle achievement for the brand’s dedication to flavor authenticity and innovation. In addition to the Mazesoba Grand Award, the Takumen Ramen Awards recognized excellence across multiple categories including Ramen, Tsukemen, and Inspiration Grand Awards, underscoring Japan’s richly diverse and continually evolving noodle landscape. As Japan’s ramen culture continues to expand its global influence, accolades such as the Takumen Ramen Awards play a growing role in spotlighting regional specialties and elevating the profiles of standout shops like Menya Kokoro on the international culinary stage. Australian diners can experience Japan’s #1 Mazesoba at Menya Kokoro, a destination recognised for its depth of flavour, comfort, and uncompromising authenticity. Kokoro Tokyo Mazesoba is a place people come to eat, drink, and unwind — and return to — drawn by food executed with rare Japanese discipline and an unwavering respect for tradition. Meet here, savour the side dishes before a jazz concert, or simply relax over Japan’s #1 Mazesoba paired with a Japanese beer or sake. ❋ About Kokoro Tokyo Mazesoba Address: 225 George Street, The Rocks, New South Wales 2000 Opening Hours: Monday to Thursday: 11:30 AM–2:30 PM, 5:00–9:00 PM Friday and Saturday: 11:30 AM–2:30 PM, 5:00–10:00 PM Sunday: Closed Phone: +61 468 328 661 Email: info@menyakokoro.com.au Website: https://menyakokoro.com.au/aboutus Facebook: https://www.facebook.com/menyakokoroau Instagram: https://www.instagram.com/kokoro.sydney/ Discover the Magic of Digital PR with Brilliant-Online Welcome to Brilliant-Online, where your stories take centre stage and your brand shines in the spotlight! We’ve transformed into a cutting-edge digital PR powerhouse, designed to help businesses like yours amplify your message and captivate audiences across the globe. Here’s what makes Brilliant-Online extraordinary: ✨ Storytelling that Sells: Share your business journey with the world through authentic, creative narratives that inspire trust and build connections. ✨ Tailored Digital PR Strategies: We craft campaigns that resonate with your audience and generate buzz where it matters most. ✨ Maximum Exposure: Tap into a network of blogs, social media, and online search features to boost your brand visibility. ✨ Engaging Content Creation: From videos to articles, we produce content that informs, entertains, and converts. ✨ Trackable Success: With detailed performance analytics, you’ll see the impact of your campaign every step of the way. We’re here for progressive individuals and forward-thinking businesses ready to embrace the digital era and make a lasting impact. 💡 Let’s create something brilliant together. Visit Brilliant-Online to learn more about how we can elevate your brand! ✦ For all enquiries about advertising with Brilliant-Online, please email us .

✦ Explore how two new demountable campers are redefining lightweight adventure travel and turning it into a Brilliant Experience. After meeting and speaking with hundreds of people during the last few months, Goatfell is continuing to diversify its offering. Check out what the demountable market is going to be like moving forward. Background Putting the spotlight on the UK, the market is very niche, with overall knowledge about demountables remaining very low amongst the general population. However, the category is a high interest to adventure seekers, those who wish to explore and have practical needs. The category is also of interest to campervan owners and those with pick-up vehicles. Key Feedback from Goatfell's Conversations Lightweight : Pop-ups are great as they are much more low-profile and lighter. Huge Space : People are shocked at the amount of space inside a Goatfell Pop-up. This is due to their option of protruding off the back and the extended interior height of 215cm. Smart Design : All interior and exterior space is used well, and the units have everything you need to be comfortable when travelling. Appeals to Multi-Segments : The offering is very appealing to a younger audience who tend to have roof tent set-ups, campervan owners who seek more adventure and interior space, up to the high-end market who want a more agile offering vs what their heavy motorhome is providing. Challenges Visibility & Access : Demountable units are rare and not easily seen on the roads, which results in overall low awareness of this innovative solution. Market : Dominated by mature players in the campervan, motorhome, and caravan sectors, and will remain the go-to choice for the vast majority. Small Sector : Although interest continues to grow, the number of people who choose this lifestyle for holidays and adventure will remain niche. Based on these discussions and observations, Goatfell has diversified their offering to cover as much of the potential market as possible. Introducing Goatfell INDIE Welcome Home. Make it Your Own. This is Goatfell's entry model, and their concept is to provide a lightweight, stylish, comfortable, and adaptable unit. The Goatfell INDIE has everything you need for adventure, all the carpentry work is completed, and includes a double bed, table, and sink. The market is for people with an independent mindset and DIY mentality. The owner can further adapt to take everything they need for their specific trip: their own power, water, and refrigerator. There is plenty of storage for these items and more. Key Target Group for Goatfell INDIE: rooftop tent upgraders those who need a lightweight option for short and frequent trips travellers with an independent and DIY mentality, preferring simple options and taking only what they need people who are budget-conscious and want a simple design Basic functionality does not mean basic interior - the interior is lush! Goatfell's lightest camper ever at only 350kg! premium tent fabric with multiple layers premium bed mattress materials RV-style windows and rear door Clam-shell pop-up is lightweight and more robust in windy conditions Premium fabric and comfortable day bed Table with seating area for reading, cooking and chilling Sink and storage area beneath. light and airy windows with strong waterproof fabric Introducing Goatfell LUX Travel in Style & Comfort Their most luxurious pop-up camper ever, Goatfell LUX brings the best functionality that you will find in hard tops or RVs in terms of style, finishing, and home comforts. The LUX design inside and out is based on the most premium of finishes, smart storage space, and functionality. The exterior design is a high-strength lightweight aluminium alloy frame using laser welding, diverse modelling, and treated coating. The rear door, side windows, and skylight are high-grade RV style with privacy blinds and mesh screens. There is an electric pop-up option to take out any physicality of operating a pop-up. The top has a waterproof and breathable multi-layer fabric and double-layer insulated cotton curtains. This extended design provides maximum storage space with in-built rear signalling and lighting. The interior space has a premium feel in terms of smooth curves, hidden lighting, SPC microcrystalline stone flooring, honeycomb backing, aluminium skirting, and high-quality fabrics. There is a unique push side expansion storage system, which allows maximum space inside once parked. This houses the fridge, microwave, and storage. Interior cooking is made possible with an induction cooker and a hot water sink equipped with a ventilation fan. The exterior has a massive side awning and an outdoor shower curtain with a hot shower. Key Target Group for Goatfell LUX those who prioritise comfort and the highest quality finishing previous hard top demountable owners who are looking for a lighter setup extra comforts including electric pop-up, ease of access and interior cooking those looking for the best that lighter-weight pop-ups have to offer Goatfell LUX base model comes with the full unit, furnishings, windows, and plenty of upgrades. Check out their product page for full details and pricing. Unique push side expansion storage system Retractable king size bed RV-style finishing with premium materials and fabrics These two new models mark more than an update in design. They signal where Goatfell believes adventure travel is heading — and how thoughtfully engineered campers can shape the journeys ahead. ❋ About Goatfell Goatfell Limited is a company that builds and sells demountable campers currently to the British Isles. Our Concept: Travel Light, Live Big. We bring high-tech, high-quality demountable campers at an excellent value. Lightweight efficiency allows for more distance travelled = more adventures. Our smart design campers focus on quality and durability. Website: https://www.goatfell.co/ Facebook: https://www.facebook.com/goatfell.demountable.campers/ Instagram: https://www.instagram.com/goatfell.demountable.campers/ Youtube: https://www.youtube.com/@goatfelldemountablecampers Discover the Magic of Digital PR with Brilliant-Online Welcome to Brilliant-Online, where your stories take centre stage and your brand shines in the spotlight! We’ve transformed into a cutting-edge digital PR powerhouse, designed to help businesses like yours amplify your message and captivate audiences across the globe. Here’s what makes Brilliant-Online extraordinary: ✨ Storytelling that Sells: Share your business journey with the world through authentic, creative narratives that inspire trust and build connections. ✨ Tailored Digital PR Strategies: We craft campaigns that resonate with your audience and generate buzz where it matters most. ✨ Maximum Exposure: Tap into a network of blogs, social media, and online search features to boost your brand visibility. ✨ Engaging Content Creation: From videos to articles, we produce content that informs, entertains, and converts. ✨ Trackable Success: With detailed performance analytics, you’ll see the impact of your campaign every step of the way. We’re here for progressive individuals and forward-thinking businesses ready to embrace the digital era and make a lasting impact. 💡 Let’s create something brilliant together. Visit Brilliant-Online to learn more about how we can elevate your brand! ✦ For all enquiries about advertising with Brilliant-Online, please email us .

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Subscribe to Brilliant-Online and win. Brilliant is an empowering read for progressive individuals and dynamic businesses pushing for a better world in the digital era. Gain persectives, get to know your communities and be inspired by businesses. Subscribe to Brilliant-Online ✦ Articles that inspire you to push for a better world. Subscribe ➹ Read Brilliant Stories ➹ Be Brilliant Today & Susbcribe Feature Stories Subscription form ✦ Brilliant subscription is free. Menya Kokoro Crowned Mazesoba Grand Award Winner at Takumen Ramen Awards 2025 Travel Light, Live Big with Goatfell: Two Campers Designed for True Explorers Si Fu Gawain Siu: The Modern Guardian of Ancient Kung Fu Wisdom Walk the Ancient Kumano Kodo: A Timeless Pilgrimage Made Effortless with Home Comforts Hiking How’s Business in Port Macquarie? Here’s What I’m Really Seeing. 1/226

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